Smarter financing. Stronger sales.

Transform your dealership with an AI-powered financing solution built to win more buyers and drive higher profits

Why Upstart

Approved

We don’t just finance the car. We understand the customer.

Unlike traditional auto financing, Upstart uses thousands of data points – not just credit scores – to approve more buyers, structure more profitable deals, and speed up funding.

Auto finance, reimagined

Upstart Auto Finance helps dealers close more deals with AI-powered credit decisioning that’s faster, smarter, and built to boost profitability.

Expand your approvals

AI-powered credit decisions expand financing to more buyers across the full credit spectrum.

Boost gross with smarter deal structures

Structure more profitable deals with more flexible finance options and instant re-hashing.

Gain deeper credit insights to speed closing

Approve buyers via soft credit pulls, view credit/compliance details, and fund deals faster.

Learn more about Upstart Auto Finance

Upstart Digital Retail

Turn traffic into transactions

Upstart’s digital retail connects online shoppers to AI-powered financing to boost showroom traffic and deal flow.

Modernize shopping experience

Drive credit app submissions

Speed up deal in-store

Present the best offer to close the deal

Learn more about Upstart Digital Retail

You give us better rates, and you give us better back-end profits. We’re definitely selling more cars.

David Toxey

Auto Boutique of Florida

It's literally the easiest tool there is to submit a deal.

Evan Driscoll

Audi Jacksonville

We’re speeding up financing and creating a better process for our sales managers and customers.

Chad Bouchard

Ron Bouchard Auto Stores

Ready to close more deals with AI-powered financing?

Upstart helps your dealership approve more buyers, increase back-end profit, and convert more shoppers into customers.

New: Price multiple vehicles at once to maximize deal profitability.

See how it works